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Tipco had planned to launch their new fizzy product for urban working professionals in Thailand. The brief is to create its name,
packaging design and key visual.
IDEA
As the product has no complexity, just real fizzy goodness(Just fresh fruit juice + sparkling water), the campaign that will shift the paradigm about beverage.
The most simple drink can be the most satisfy one. And it’s also the best choice for you and your health.
“Simple but Satisfying”
Logo

Icons




Illustration






Key Visual


KV Sketch Design





Client: Tipco
Agency: VaynerMedia APAC
Head of Creative: Pitha Udomkanjananan
Creative Director: Kanokporn Iao
Art Director: Nat Thongprasri
Designer: Mercy Phu
Logo Designer: Mercy Phu
Packaging Designers: Mercy Phu, Jirapa Thechathanaithikul, Nunnapas Manippan & Nicha Wimolratana
Copywriter: Shanya Jiwachotkamjorn
Production House: Bob Eye View